Pine Tree Festival

For 78 years, the Pine Tree Festival has stood tall in Emanuel County, just like the mighty pines it celebrates. Since its inception in 1946, the festival has been a symbol of resilience, growth, and community pride. As spring blossoms each May, Swainsboro transforms into a vibrant hub of activity, welcoming thousands to experience the rich heritage and lively spirit of this cherished tradition.

A History as Strong as Timber

In the aftermath of World War II, Emanuel County, like the rest of the nation, was seeking a sense of normalcy. Timber, the county’s most abundant natural resource, was at the center of its economic and cultural identity. Yet, conflicting views among sawmillers, turpentiners, and pulpwooders created divides within the industry. Fires—both accidental and intentional—threatened the very resource that bound the community together.

Amid these challenges, a vision took root. Led by civic leaders like I.L. Price and W. Kirk Sutlive, the first Pine Tree Festival was held in May 1946. Its goal was clear: to unite the community, celebrate the timber industry, and promote forestry conservation. Purpose-driven from the start, the festival quickly proved to be a change-maker. By 1950, the State of Georgia responded to its message, changing laws to require livestock to be fenced in rather than out. Forest fires decreased dramatically, and the mission that had found expression in the first Pine Tree Festival had accomplished its purpose. The festivals also taught Emanuel Countians much about the value of the pine tree and opened the door to continued learning and innovation.

The Swainsboro Kiwanis Club played a significant role in organizing the festival for many years, bringing together civic leaders and community members to make it a success. Over the decades, the Pine Tree Festival has grown into a beloved tradition, attracting dignitaries, entertainers, and visitors from far and wide. From gubernatorial handshakes to world-record-setting stints in treehouses, its storied history is as rich and textured as the rings of an ancient pine.

What the Festival is Today

Today, the Pine Tree Festival is a kaleidoscope of sights, sounds, and experiences, blending the nostalgia of its roots with the excitement of modern attractions. The highlight of the weekend is the grand parade, where the recipient of the coveted Green Jacket, inspired by our northern neighbors in Augusta at The Masters, leads a procession of dazzling floats, marching bands, and creative entries that reflect the year’s theme. The parade route winds through Swainsboro’s streets like a ribbon of celebration, drawing cheers and applause from the crowds.

After the parade, downtown Swainsboro at the intersection of Highway 80 and Highway 1, or "Main and Main" as locals call it, comes alive after the parade with a fun zone, a playground of face painting, inflatables, rides, arts and crafts, and vendors offering everything from handmade jewelry to mouthwatering festival fare. Past festivals have featured awe-inspiring attractions like lumberjack shows, stunt dogs, and wildlife exhibits that leave attendees spellbound.

The festivities, however, extend beyond a single weekend. Events are sprinkled throughout the entirety of Pine Tree Week. From the melodic strains of the Rhythm & Pines Music Festival to the roar of engines at the Pine Tree 100, there’s something for everyone. The dazzling Pine Tree Festival Pageant kicks off the fun the weekend before, crowning its winners who will later ride in the parade the following week (and, as a preliminary to Miss Georgia, the winner receives a berth to the state-level competition of Miss America). As for the morning of the festival itself, the Kiwanis-organized 5K and fun run gets the Pine Tree underway with a shotgun start.

How the Festival Is Organized and Ran

The Pine Tree Festival is primarily organized by the Pine Tree Festival Committee (which includes representatives from the Kiwanis Club) who handles planning, marketing, and event coordination. The community also plays a vital role, contributing through sponsorships, vendor participation, and volunteer efforts.

The county government does not directly organize or manage the festival, but a commissioner does serve on the committee to foster collaboration and support.

A Tradition That Stands the Test of Time

Much like the resilient pines that inspired its creation, our beloved festival continues to grow and thrive, connecting generations through shared experiences and timeless traditions. Whether you’re marveling at the grandeur of the parade, savoring local flavors, or learning about forestry’s role in the region’s history, the Pine Tree offers something magical for everyone.

We hope you'll plan your visit, join the fun, and be a part of this enduring celebration that’s as deeply rooted in Emanuel County as the trees it honors!